Is there such a thing with having too much of good information?
Since I am not on campus (I live on the west coast in the lovely state of California in the Bay Area). It took me some time to find “the” flyer that fit this week’s assignment. I found and chose this picture because of how much information there are for one flyer. Even though it was beautifully done, the flyer can use minor changes and improvement. There are a lot of detailed information (explanations and examples). We do not have that kind time and patience anymore, don’t we? We do not want to spend even ten minutes to read everything and try to recycle according to the flyer. I suspect many of us are recycling incorrectly and will continue to unless we actually take the time to read everything.
Color-wise and style-wise, they were done tastefully, yet too much information on one flyer kinda of ruined it. The font style was pretty much same all over the flyer. The arrow to the bin is barely noticeable (I probably would have used blue since the recycle bin is blue). I thought the text in red was obvious, which meant whatever were listed were a “no-no”. The images of items were good, not great, but good. I am not sure how big the printed flyer was, but it would have worked if it were a large flyer (11×14 or larger). If it was an 8.5×11 or 8.5×14, then it would not be a great flyer.
What would I change? Good question! I think I would try to, somehow, simplify the flyer. After a couple minutes of trying to decide on the changes I would do, I became overwhelmed with trying to think up of changes/improvements that would work. Maybe it is just me? There is one thing for sure is that the banner ad at the top did not seem to fit the flyer well. I would have done the banner differently by removing the images of bricks and windows and use the whole banner to hold the information of the name of the recycling program and move the bottom banner’s information in the top banner. The image of the code to scan was a nice way of telling people they could download and save the recycling information to their smart phones.
What kind of changes would you want to do to this visually busy flyer?